Top solutions for employers to attract new talent in Latvia

It’s no secret that attracting new talent isn’t always the easiest task for companies. However, for 25 years, employers in Latvia have had a reliable partner for this goal – the job ad portal CV.lv. Over time, it has become the most popular job portal of its kind in Latvia, both among employers and job seekers. Every day, thousands of job seekers use this portal as their primary resource in their job search, making it the obvious choice for companies looking to fill their vacancies successfully.

The success of CV.lv is closely tied to one of its key objectives for employers: providing top-quality services by continuously developing and expanding its portfolio. This ensures that every business has access to the right solutions for efficiently attracting new employees.

In the following section, you’ll discover the most popular and highly rated solutions from CV.lv’s service range, which have consistently proven their effectiveness for employers.

As CV.lv has become the most visited job portal in Latvia over time, it’s no surprise that the most popular service chosen by employers for filling their vacancies is the opportunity to post job ads on the portal. This provides broad visibility for job openings and access to a vast audience of active job seekers. This is a simple and convenient solution, especially when the open position is popular among job seekers and doesn’t require extensive additional resources to fill. It’s also a suitable option for employers who have the desire, time, and human resources to manage the recruitment process themselves. However, in recent years, there has been a noticeable increase in demand for various additional services that enhance the visibility of job ads and the employer's brand. In addition to posting job ads, employers increasingly opt for solutions like highlighting the ad on the portal or advertising through various social media platforms. Over the past five years, demand for these services has grown fourfold. This trend, which drives companies to invest more in different advertising solutions, is due to a shortage of qualified workers and increased competition for talent.

“This heightened competition also reflects a global trend, where top talent is becoming harder to attract, especially in highly specialized industries. Employers now face not only local competitors but also international businesses, as remote work opportunities have made the labor market more global. This global shift has made it even more crucial for companies to invest in their employer brand and advertising strategies to stand out in a crowded market,” said Krista Rozina, Marketing and Communications Manager at “Alma Career Latvia”.

The second most popular service among employers in Latvia, when businesses need assistance attracting new employees, is the full recruitment service. This comprehensive solution allows employers to entrust the entire time-consuming recruitment process to professionals in the field. The full recruitment service includes sourcing and selecting candidates from various resources, conducting interviews and assessments, and providing support in negotiations with final candidates. To achieve the best results, the recruitment process utilizes effective advertising campaigns, CV.lv’s job seeker database, and social media. The process is carefully tailored to each employer’s individual needs, resulting in at least three suitable final candidates being presented to the company within 20 working days, from which they can choose the most appropriate one. Additionally, a 3 to 6-month replacement guarantee is provided for the selected candidates, depending on the job level, giving employers peace of mind that the vacancy will indeed be filled.

It’s worth noting that a service that has recently gained significant popularity among employers has been introduced only recently. Expanding and enhancing existing solutions, CV Smart Search was launched at the beginning of the year. This personalized CV search service is tailored to the specific needs of each client. In cases where employers choose to handle the recruitment process themselves and only use the job posting feature, this is an excellent additional solution. By opting for CV Smart Search, the employer receives a curated list of potential candidates' CVs who could be the most suitable for the specific position. This is an excellent solution for saving both time and energy, which companies usually spend on the initial candidate search process, while also giving employers the opportunity to select and reach out to the most promising candidates themselves.

For more information about the popular services offered by CV.lv and tailored options for reaching and attracting job seekers in Latvia, please explore further here.

 by Evija Dzene