Country and Market Introduction: North Macedonia

Macedonia is a small, landlocked country located in the Balkan Peninsula in Southeast Europe. It is known for its rich history, which dates back to ancient times when it was part of the Kingdom of Paeonia and later the empire of Alexander the Great. The country’s cultural heritage is a blend of Slavic, Byzantine, and Ottoman influences, evident in its architecture, traditions, and language. The capital city, Skopje, is a vibrant mix of modernity and tradition, famous for its numerous statues, historic landmarks, and the Vardar River that flows through its center.

Macedonia’s labor market is characterized by a combination of challenges and opportunities. The country has a relatively high unemployment rate compared to the European Union average, particularly among youth and rural populations. However, recent years have seen gradual improvements due to economic reforms, foreign investment, and efforts to align with European Union standards. The workforce is diverse, with a significant portion employed in agriculture, manufacturing, and services, particularly in industries like textiles, automotive parts, and information technology.

Interesting facts about North Macedonia:

Lake Ohrid: One of Europe’s oldest and deepest lakes, Lake Ohrid is located in North Macedonia. It's a UNESCO World Heritage site and home to more than 200 endemic species.
Birthplace of Mother Teresa: Mother Teresa, the famous Catholic nun and missionary, was born in Skopje, the capital of North Macedonia, in 1910.
Ancient Ruins: North Macedonia boasts several ancient archaeological sites, including the ruins of the ancient city of Heraclea Lyncestis, founded by Philip II of Macedon, the father of Alexander the Great.
Wine Production: North Macedonia has a long tradition of winemaking, dating back to ancient times. The country is known for its high-quality wines, particularly from the Tikveš region.
Unusual Flag Design: North Macedonia's flag features a bright yellow sun with eight rays extending to the edges on a red background. The sun symbolizes the "new sun of liberty" from the national anthem.
City Built on Earthquakes: Skopje, the capital, was almost entirely rebuilt after a devastating earthquake in 1963, which destroyed about 80% of the city. The rebuilding process was led by Japanese architect Kenzo Tange, who gave the city its modernist architecture.
Macedonian Salad: The famous “Macedonian Salad” found in many Balkan countries is actually a simple mix of tomatoes, cucumbers, onions, and peppers, often topped with white cheese and olive oil.
Winter Swimming Tradition: Every January, thousands of Macedonians take part in the "Epiphany Cross Dive," where participants plunge into icy waters to retrieve a cross, believed to bring good luck for the year.
Home to the World's Oldest Slavic Alphabet: The Glagolitic script, created by Saints Cyril and Methodius in the 9th century, is the oldest known Slavic alphabet. North Macedonia played a crucial role in the development and spread of this script, which eventually evolved into the Cyrillic alphabet used today.
The Secret of Kokino: Kokino, an ancient megalithic observatory, is considered one of the oldest in the world, dating back to the Bronze Age. It was used to track the movement of the sun and moon, and it's ranked by NASA as the fourth oldest observatory in the world.
Ajvar Tradition: In North Macedonia, making ajvar is often a family event, with generations coming together to prepare large batches. It’s not just about the food but also about preserving cultural traditions and family bonds.
Rakija Rituals: Rakija, a potent fruit brandy, is often homemade in North Macedonia, with each family having its own recipe. It's commonly used in toasts during celebrations and is believed to bring good luck when shared among friends and family.

Vrabotuvanje.com.mk is your best partner in Macedonia

If you plan to seek a workforce in North Macedonia, our partner in North Macedonia is Alma Career North Macedonia. Vrabotuvanje.com.mk is the largest and most well-known employment agency and job portal in North Macedonia. Established to connect job seekers with employers, it has become a crucial player in the country's labor market, helping thousands of individuals find employment and assisting companies in sourcing qualified candidates.

Vrabotuvanje.com is the first and leading Macedonian employment portal, which records more than 500,000 visitors per month, and more than 30,000 companies have shown their trust by publishing advertisements. Numbers speaks for themselves: over 1500 ads per month from over 1000 companies; over 50,000 classifieds applications per month; base with over 25,500 CVs.

Vrabotuvanje.com.mk plays a significant role in North Macedonia's labor market by providing a platform where job seekers can easily access a wide range of job listings across various industries, including IT, manufacturing, healthcare, and services. The platform is user-friendly, allowing individuals to search for jobs by category, location, and type, while also offering resources such as resume-building tools, career advice, and notifications about new job openings.

For employers, Vrabotuvanje.com.mk offers services beyond just posting job ads. Companies can use the platform to manage recruitment processes, filter candidates based on specific criteria, and access a large database of potential employees. This has made it a go-to resource for both small businesses and large corporations looking to hire in North Macedonia.

Here you can find the portfolio of other products in North Macedonia

*Local products

MojaPlata.mk - The largest salary survey in Macedonia, featuring data on over 500 job positions. The data products from Mojaplata.mk will help harmonize salary expectations of both candidates and employees with the remuneration possibilities

· Pulser.mk - Employee satisfaction survey: an online tool that provides a detailed report on employee satisfaction within 24 hours and offers the opportunity to become a potential winner of the Best Employer award. Using the Pulser platform, our clients can easily, quickly and reliably measure the level of employee satisfaction, their engagement, eNPS, ESI and the main motivation factors.

· Regional Online Job Fair - The largest online employment event, organized as a result of collaboration of the employment sites Vrabotuvanje.com (Macedonia), MojPosao (Croatia), Poslovi Infostud (Serbia), MojPosao.ba (BiH) and Deloglasnik (Slovenia). This regional online event (now the 15th in a row) resulted in a unique event of this type in Europe.

· Rabotodavac.mk - The annual research survey collects information from the general public about their most desirable employers, as well as the reasons why these companies have earned their place on their 'most desirable' list. The data has multiple benefits because it provides information about what is important to your potential employees when choosing an employer, and it serves as the foundation for developing your employer branding strategy.

· Employer Branding – Creating a successful employer brand strategies in order to fulfill our clients’ needs. Building a positive reputation in the employment market, for the best candidates to come and stay with our clients.

If you're looking to hire in North Macedonia, the Alma Career Macedonian team is ready to support you in finding the right talent for your business.

Our mission is to understand the dynamic job market. We consistently explore, assess, and innovate to uncover the best strategies for your needs. Let's work together to create a thriving job market that benefits people of all generations!